Measuring Sustainability Research Impact

Cabells was excited and honored to have the opportunity to take part in the EduData Summit (EDS), which took place at the United Nations in New York City in June. The EDS is the “world’s premium forum for data-driven educators – a platform for strategists, data scientists, CIOs and other dataheads to discuss and share best practices at the intersection of big data, predictive analytics, learning analytics, and education.”

The theme of this year’s Summit was “The Virtuous Circle: Sustainable and inclusive life-long learning through EduData” and sessions focused on topics such as access to education, continued and distance education, innovation in data science and AI, and sustainability.

Cabells CTO Lucas Toutloff was joined by Rachel Martin, Global Sustainability Director at Elsevier, and David Steingard from Saint Joseph’s University’s Haub School of Business for the virtual presentation “Industry-University Collaboration for Impact with the UN SDGs.” The panel discussed the importance of connecting research and science to the United Nations Sustainable Development Goals (SDGs) widely, and more specifically, bridging the gap between researchers and practitioners. The SDGs are 17 interconnected goals spanning a large set of environmental, social, and economic topics and represent a universal call to action for building a more sustainable planet by 2030.  

“Industry-University Collaboration for Impact with the UN SDGs” presented at the EduData Summit at the United Nations, June 2022

Scholarly publishing can steer research and innovation toward the SDGs if we specifically and collectively shift the focus to address these crucial objectives and solutions. Researchers must lead the way by providing solutions for practitioners to put into action. Cabells, as one of the first U.S. organizations and non-primary publishers globally to be awarded membership to the SDG Publishers Compact, along with having the privilege of being part of the Compact’s Fellows Group, is fully invested in helping to leverage the power of scholarly publishing to achieve the SDGs.

The SDG Publisher’s Compact and Fellows Group

The SDG Publisher’s Compact’s core mission is to create practical and actionable recommendations for stakeholders in every corner of academic research – publishers, editors and reviewers, researchers and students, authors and librarians – for how they can have the SDGs at the forefront of their research agenda so we can collectively bridge the gap between researchers and practice.

The goal of the Compact Fellows Group is to encourage all areas of the ecosystem to share in incentivizing researchers to perform work that supports and addresses the SDG and help smooth the transition from research to practice. The Fellows Group has created specific best practices and recommendations for each sector that can be acted upon immediately to drive research into the hands of practitioners. The goal is to incentivize research that is driving innovation to address the SDGs which means we need to have ways to parse through, discover, and measure this research, because “what gets measured gets done.”

A major component in this process is establishing a broad spectrum of reporting and insights to drive incentives and measures of impactful research to gauge how an institution, individual researcher, or journal is performing in terms of SDGs. SDG Publisher’s Compact members have a responsibility to drive research to action and impact and devise ways to measure its effectiveness, reward those who conduct and publish impactful research in impactful journals, and continue to encourage those who don’t.

The SDG Impact Intensity Journal Rating

Toward this end, and in the spirit of SDG 17 “Partnerships for the Goals,” we are working with SJU on a publisher-neutral, AI-driven academic journals rating system assessing scholarly impact on the SDGs, called the SDG Impact IntensityTM (SDGII) journal rating. Data, scholarship, and science will be the driving forces for meeting the 2030 goal and as SDG research output is increasing, funders, universities, and commercial and not-for-profit organizations need to know money, time, and research is being well spent and having an impact.

We have discussed (here and here) our commitment to doing our part to advance progress on meeting the SDGs and, ultimately, the 2030 Agenda. Our work with Professor Steingard and his team from SJU in developing the SDGII to help business schools determine the impact their research is having on society by addressing global crises has been some of our most rewarding work. Working within the business school ecosystem, we’re examining how the SDGs can inspire a transformation from quality to impact in business by looking at journals in terms of their alignment and taxonomy connection to the SDGs.

The top 50 business school journals (according to Financial Times in 2016) were examined by the United Nations PRME group and it was discovered that only 2.8% of articles published in ‘top-tier’ journals address challenges such as poverty, climate change, clean energy, water, equality, etc. This is a problem that continues today, many of the same journals are still among the top in business journal rankings and they are not championing and featuring impactful research to any meaningful and impactful degree.

Cabells and SJU are trying to address this problem through the SDGII by shifting the philosophy on what “counts” when looking at business journals and noting which publications are driving impact with respect to the SDGs. We are working to integrate, promote, and ultimately change the benchmarks of what matters in academic output and the data that drives decision-making.

To continue to promote this initiative and encourage the shift from quality to impact, we were thrilled to have the opportunity to discuss our progress at the AACSB’s International Conference and Annual Meeting (ICAM), in April in New Orleans.

Sustainability is the crisis of our generation, and sustainability‑mindedness has been an important point in academic research. The SDGII is designed to give stakeholders on every level the ability to measure what they’re doing and to serve as a cross‑motivational tool to drive the industry forward on issues of sustainability. As mentioned earlier, when it comes to incentives, what gets measured gets done. The traditional metrics of evaluating the quality of research journals focus mainly on citation intensity which evaluates journals based on how much they are used and cited. While this makes sense on some level, research must be read to have an impact after all, it’s missing the mark by not considering, and measuring, impact on SDGs.

The SDGII is an alternative, complementary metric that will evaluate a journals SDG research and output through artificial intelligence and machine learning and build a profile for the publication to demonstrate its impact on these issues. Rather than throw out the traditional approach of evaluating quality and value of a journal, we are seeking to build on the foundation that good journals have in terms of things like scholarly rigor, audience, citations, and rankings. We want to move the needle to highlight research and journals that address the SDGs and the SDGII will help business schools demonstrate how their research is achieving societal impact and meeting the Global Goals.

Seeds of Change

If you plan on attending the Society for Scholarly Publishing’s (SSP) 44th Annual Meeting next month in Chicago, be sure to make time to attend Session 4F, “Open Science and SDGs: Harnessing Open Science to Address Global Issues.” Lucas Toutloff, CTO at Cabells, will be part of an outstanding panel that will be discussing ways the scientific community and journalism can drive change and wider societal outreach through open science policies and by embracing SDGs as a key topic in research impact.

Over the past year we have written extensively about our commitment to doing our part to move the UN Sustainable Development Goals (SDGs) and, ultimately, their 2030 Agenda for Sustainable Development, forward. We were proud to join the SDG Publishers Compact as one of the first U.S. organizations and non-primary publishers globally to be awarded membership, and we look forward to becoming more involved in the rankings, ratings, and assessments HESI action group, tasked with guiding the changes to the criteria for assessment of the performance of higher education institutions to include contributions to the UN SDGs.

We’ve also been thrilled at the growth of and excitement for the SDG Impact Intensity™ (SDGII) academic journal rating, the first system for evaluating how journals contribute to positively impacting the SDGs. The SDGII is the result of our collaboration with Dr. David Steingard, Director of the SDG Dashboard initiative and Associate Professor of Leadership, Ethics, & Organizational Sustainability at the Haub School of Business at Saint Joseph’s University, and his team of researchers.

The SDGII uses SJU’s AI-based methodology to look at article output in journals from Cabells’ Journalytics database and gives those journals a ranking determined by the relative focus they have exhibited in their article publications over the last five years with respect to the SDGs. The SDGII provides a rating of up to five ‘SDG wheels’ to summarize the SDG relevance of articles published over a five-year period (2016-2020).

Last month, we had the chance to champion the potential benefits and impact of the SDGII at the Principles for Responsible Management Education (PRME) North American Biennial Meeting in Virginia, and at the AACSB’s International Conference and Annual Meeting (ICAM) in New Orleans. David and his team discussed their vision and efforts to inspire a transformation from “quality” to “impact” in academic publications.

From right to left: Dr. Julia Christensen Hughes, Dr. Kathleen Rodenburg, and Dr. David Steinberg speak at the PRME 2022 Biennial Meeting at George Mason University in Arlington, VA.

At PRME, we discussed how impact-focused metrics can support progressive publication and business education agendas and unveiled a new iteration of the metric – the SDGII 3000, which provides a rating to measure the SDG-intensity of 3000 academic business journals, as well as the net impact of a business school’s faculty on publications advancing the SDGs. The SDGII 3000 will analyze 95%+ of all relevant business school and SDG-related journals where faculty publish and represents a massive expansion of the measurement of the social and environmental impact of publications through the SDGs.  

Dr. David Steingard presents the SDGII 3000 for the first time at PRME.

We look forward to continuing this discussion in Chicago at the SSP conference, both during our session and beyond. We will discuss the ways that open science is impacting SDG initiatives and programs and explore methods for operationalizing SDG-mindedness as a tool for measuring both research impact and potential. The momentum is building for this game-changing initiative and we hope to see continued interest and excitement from all corners of academia.